How Your Pricing Decision Impact Your Profits - $39.00
Pricing is easily one of the most powerful profit levers a company can use and yet it is often underutilized and overlooked. Learn better pricing tactics and strategies that drive sales and profits. This program provides an actionable framework for developing pricing strategies and tactics. Attendees receive pricing worksheets in Excel format, via email.
Defining your Competitive Advantage
Defining your Target Market
Why cost plus leads to lower profits
Break Even Analysis
Effects of Price Changes
Effects of Discounts
How to define the Competitive Advantage
Learn about considerations in defining their target market
Learn basics of pricing theory including: Cost Plus, Margin Based, Competition Based, and Value Substitution
Calculate how to breakeven analysis
Learn how to project effects of price increases and price decreases
Attendees will learn about temporary pricing and discount strategies
A Public Service and Outreach Unit of the University of Georgia. Funded in part through a Cooperative Agreement with the U.S. Small Business Administration. All programs of the UGA SBDC are open to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.